Your customer is looking for the perfect pair of glasses for their face shape. Whether they have a round, square, heart, triangle, or oval-shaped face type, Dolabany has just the right frames for your customer!
Here’s a guide to help your customers find the perfect frame according to their face shape.
Step 1: Help them define their style
Instead of considering just their face shape, here are some questions you could ask your customer instead:
A. Do you think they have sharp, angular features, or soft, rounded features?
Help your customers choose a frame that is the opposite of their facial features. For example, a square or angular faces look great in round frames, whereas round faces and softer features benefit from the contrast of square frames.
B: Is the top half of their face wider, or the bottom half?
As with soft vs. angular features, contrast is also vital when evaluating the top and bottom half of their faces. If the top half of their face is wider than the bottom, do the opposite with the frame.
C: What is the look they’re trying to create?
This guide is to help you help your customers who want to create a subtle, understated look that accentuates their face but doesn’t distract. If your customers decide to go bolder, then these rules are meant to be broken!
Step 2: Dial in the size
Now you know the general shape of glasses that will work for your customer, it’s time to help them get the proportions just right.
A: Face and frame proportions should match.
The key to finding the perfect frame is where your customer’s features are set on their face, along with the shape of their face. A longer face should have a taller frame, as opposed to the wider face, which should have a wider frame.
B: Consider the prescription
Help get the best vision possible for your customers. It is essential to keep in mind that some shapes and materials will be better than others. Not to mention the prescription type, how strong it is, and whether it’s negative or positive.
What type of prescription do they have?
- Single Vision / Standard
- With a standard prescription, your customers have the most free-range in choice of styles.
- Bifocal lenses have two different prescriptions in the same lens, so you will need to ensure that each prescription has enough room within the lens for your customer.
- With progressives, there are three different areas of vision: distance, intermediate, and near. As with bifocal lenses, you must ensure the frame is tall enough to allow for all three focal points.
It is essential to make sure progressive glasses are tall enough to enable the full range of the prescription.
Step 3: Don’t Let Your Customer Settle
Shopping for the right frames can be hard work and frustrating for your customers. They mustn’t settle or compromise on a pair of frames.
Many customers that need glasses need to wear them every day so that they can see clearly. If they settle on a pair of frames, they may end up regretting it a few months down the road, so helping your customers decide on the right frames will keep them coming back year after year when they need new frames.
Dolabany Frames For Every Face Type
Whether your customer has a round, square, heart, triangle, or oval-shaped face type, Dolabany is sure to have the right frames for your customer.
Round Face Shape
To make a round face appear a little thinner and longer, your customer should try an angular eyeglass frame; this will help to lengthen their face. Have them look at the:
Rectangular frames break up the face structure, which will make their face appear longer and thinner. Angular and geometric frames add sharper, more distinct lines to create a balance.
Help your customers with a round face shape to draw attention to their eyes.
Square Face Shape
Square faces have bold, angular features and cut a clean, straight line from the forehead to the jaw. Your customers that have a square-shaped face should take a look at round or oval-shaped frames to soften the sharp angles of their square-shaped face. Rounded and thinner frames that are slightly wider on the side will have a harmonious and natural look on square faces.
Your customers can help draw attention away from the angles of their square face shape with colored frames. All of the frames we have listed above have many color choices to choose from!
Heart Face Shape
Heart-shaped faces are widest at the brow, narrowing down through to the chin with high set cheekbones. This face shape gives the owner a sweet and cheerful look; therefore, they will need kind and friendly frames.
Heart-shaped faces look great in winged-out frames that are slightly wider than your customer’s forehead, and rounded bases complement their features.
Light-colored or rimless frames are an unobtrusive look that will help minimize the look of glasses on their heart-shaped face.
Triangle Face Shape
Triangular faces are widest on the bottom, narrowest on top. So you want to find a mirror-opposite frame for your customer. Bold on top and light on the bottom. With a mix of round and angular shapes, aviator or cat-eye frames are an excellent fit for triangular faces.
We hope this blog has helped you find your customer the right Dolabany frames for their face shape. If you have any questions, please reach out to us via email.
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