As an avid supporter of the independent eye care provider, Dolabany Eyewear and myself wish you a prosperous 2017…
And because we sincerely care about the growth and success of your business,,,
I wanted to make certain that you had included the following New Year’s Resolution to your list: Continue reading
After a fifteen-year hiatus from working in the New England area as a result of moving the company to Miami, I have returned to visit old customers and create new ones. After all, this is where I founded Best Image Optical 25 years ago. As I headed north on a beautiful afternoon in early June on state route 93, I noticed that the number of license plates marked with the motto “Live free or die” was quickly increasing – a clear indication that I was driving farther into the great state of New Hampshire.
Because we care about the growth and success of the independent Eye Care Business, Best Image Optical presents cost-effective online marketing strategies that have been proven to produce real results. Today, Best Image Optical focuses on an essential tool used to reach potential and current customers. Email Marketing should be considered as a vital part of your business Marketing Plan.
Last month, Best Image Optical’s founder and CEO, Mark Dolabany, presented an American Board of Opticianry (ABO) certified course at the Opticians Association of Massachusetts (OAM). In an ongoing effort to help the independent eyecare professional build their brick-and-mortar business and compete with online optical retailers, we have outlined his course today to help you start thinking about the marketing strategy of your business in 2015. Continue reading
Mark Dolabany, founder and CEO of Best Image Optical, Inc., will be instructing an ABO credited course on online marketing strategies for the independent eye care business at the Opticians Association of Massachusetts (OAM) Annual Fall Education Conference November 9th 2014.