By now, I am sure you have already made your New Year’s Resolutions for 2016…
Including that of incorporating new practices that will improve and grow your business this year, Perhaps by enhancing your website, registering on local directories, sending emails, etc.
I want to help you with this year’s resolutions…
Mark Dolabany presents ABO credited course, Cost-Effective Online Marketing Strategies for the Eyecare Business, at the Professional Opticians of Florida’s Vision Preview in Weston, FL, November 2015.
After a fifteen-year hiatus from working in the New England area as a result of moving the company to Miami, I have returned to visit old customers and create new ones. After all, this is where I founded Best Image Optical 25 years ago. As I headed north on a beautiful afternoon in early June on state route 93, I noticed that the number of license plates marked with the motto “Live free or die” was quickly increasing – a clear indication that I was driving farther into the great state of New Hampshire.
Dolabany Eyewear has designed highly-coveted frame styles with unique flare. Using the highest grade of Italian zyl, Dolabany infuses warm and cool shades to make extraordinary color combinations and amazing patterns. Designers have skillfully used zyl to create marbleized effects. Damson purples, royal blues, ruby reds, and chestnut browns have been incorporated to frame brilliant eyes that truly allow them to pop.
Because we care about the growth and success of the independent Eye Care Business, Best Image Optical presents cost-effective online marketing strategies that have been proven to produce real results. Today, Best Image Optical focuses on an essential tool used to reach potential and current customers. Email Marketing should be considered as a vital part of your business Marketing Plan.
Mark Dolabany, founder and CEO of Best Image Optical, Inc., will be instructing two ABO credited courses at the Opticians Association of Massachusetts (OAM) Annual Fall Education Conference. Continue reading
Many independent eye care businesses today are in search of new ways to stay ahead of their competition, competition which includes online eyewear retailers. Instead of looking at the internet as a threat, small businesses need to look at the internet as an advocate. The internet is the new medium of attracting foot traffic to the brick and mortar business.
October 8, 2015 – Dolabany Eyewear has just released an eclectic selection of frame styles that are the perfect fashion accessory for this Fall/Winter 2015.
Every year in Las Vegas thousands of Eye Care Professionals come together to EXCHANGE information, see the latest market trends, and make smart purchasing decisions. Continue reading
Just in time for Back-to-School, Dolabany Eyewear releases two new styles to their line of TR-90 Kids frames! Dolabany Eyewear TR-90 Kids started just two years ago and has been an extremely popular extension of the brand. It has been designed to sync with the active lifestyles of our precious little ones.
The Plume Paris collection brings originality to the eyewear fashion industry. The new designs come with attractive new colors and combinations to enhance classic shapes and high-quality stainless steel material. Continue reading
The Dolabany collection recreates retro design. With flashback styling, every frame is a perfect balance of quality and style. Dolabany frames are handmade with Italian Zyl in a variety of wearable colors. Comfort and fit are always an integral part of the design features of each and every Dolabany frame. The look of the line is versatile, while always maintaining a high standard of functionality and excellence. The entire Dolabany Collection has something for everyone possessing distinctive tastes, and seeking a retro style. Continue reading
Because we care about the growth and success of your business, we are continually looking for ways to improve the traffic of your independent brick & mortar Eye Care Business.
Today, we wanted to notify you of the changes occurring with Google, the internet’s leading search engine, and how it can affect you, an independent business owner.
In April, Google announced that they were changing the way they recommended websites in searches made by users on mobile devices. Continue reading
At Best Image Optical, we are very excited to present the season’s newest releases, adding color, shapes and patterns that will surely impress the spectacle fanatics.
Known for his popular series of mystery thrillers, which include The Da Vinci Code, The Lost Symbol and Angels and Demons, author Dan Brown has mentioned the Plume Paris collection in his latest installment called Inferno.
The newest colors in model, SARDI, are finally here.
Just a few months ago, I sent an email asking for your Vote on select colors for model SARDI…